Ed1tus is a fashion, home and lifestyle showroom based Aberdeen, Hong Kong. The locale is situated between Asia’s leading fashion companies and an emerging design and art community. The showroom, designed by renowned PDM architects, includes over 15 fashion, home and accessories brands focused predominately on a niche offering alongside a strong lifestyle component.
In response the the growing niche fashion market in the region, Ed1tus, offers a sophisticated and intelligent range of brands not limited to, Mauro Grifoni, Claudio Tornello, Martone Bikes, Druhmohr, Gentlemans Brand Co, Murchison Hume and Mr. Black. The brand selection is a carefully curated offering, representing brands whom have stand alone shops in the West, with well known consumer presence, whom represent craftsmanship and have rich brand histories.
We understand how critical strong VM is to each brand. as we travel the region, we work closely with accounts on maintaining a strong visual identity for each brand. We communicate brand guidelines to each selling door and work to ensure your brand looks sharp on the sales floor.
Press & Marketing
We work with local partners in Hong Kong & China on press & marketing efforts. From in store events to supporting traditional media we can develop your strategy for the region.
New to the asia market? we provide brands with a thorough analysis on the challenges and assets of entering the market. Including price point assessment, competition and potential sales channels.
Sales staff come and go and we understand the need to communicate the brands message to shop floor staff. We have a team of people whom can train staff in cantonese, english, and mandarin. Brand trainings, we believe, are critical to ensure your brand is well communicated.